Coming Soon!
Beyond Brainstorming:
Real-World Creativity for Small Business
Unlock powerful creative thinking strategies to solve problems, generate breakthrough ideas and build culture of innovation in your small business.
Get NotifiedA Self-Paced Online Course
Transform Your Small Business Through Strategic Creative Thinking
Whether you run a design agency, a tech startup, a consulting firm, or a local shop, the principles we'll cover in this course can unlock new potential, solve stubborn problems, and energize your team. This isn't about artistic creativity. It’s about practical business innovation.
Stand Out From Your Competitors
In a crowded marketplace, strategic creativity helps you differentiate your small business. Develop unique products, craft a memorable brand voice, or deliver exceptional customer service in novel ways that competitors can't easily copy.
Do More With Less Resources
When budgets are tight, creative thinking helps small businesses find unconventional solutions, leverage existing assets in new ways, and spot overlooked opportunities that don't require major investment.
Build and Engaged, Innovative Team
When employees feel their ideas are valued, they become more motivated and invested in your success. Learn proven techniques to build a culture where everyone contributes their best thinking to solve business challenges.
What You’ll Learn
Course Curriculum
This comprehensive course is designed specifically for small business owners and leaders who want practical, immediately applicable creative strategies that go beyond basic brainstorming sessions.
Module 1: Unlocking Your Creative Leadership
Overcome common creative blocks including the four fundamental fears and cultivate a mindset that champions innovation as a leader.
Module 2: Creative Collaboration Fundamentals
Build psychological safety and design environments where your team feels empowered to share ideas without fear of judgment.
Module 3: Why Brainstorming Fails
Learn why traditional brainstorming often falls flat and master techniques to properly define the business problems you're actually trying to solve.
Module 4: Practical Techniques for Idea Generation (Part 1)
Master proven creativity techniques to generate innovative business solutions.
Module 5: Practical Techniques for Idea Generation (Part 2)
Explore advanced group creativity techniques and illicit the creative brilliance of your team.
Module 6: Evaluating and Selecting Creative Ideas
Learn systematic methods to establish evaluation criteria and select the most promising ideas.
Module 7: Sustaining a Culture of Creativity
Discover strategies to integrate creativity into daily work, recognize creative contributions, and foster continuous learning to make innovation a sustainable part of your small business culture.
Is This Creativity Course Right for You?
This course is specifically designed for small business owners and leaders who want to:
Find practical ways to differentiate their business from competitors in crowded markets
Help their team consistently generate fresh ideas when facing business challenges
Build a more innovative, engaged team culture with limited resources
Discover creative solutions when budget, time, or staffing is limited
Replace unproductive brainstorming sessions with structured creativity techniques
Develop leadership skills that inspire and nurture innovation in small teams
How Our Creativity Course Works
Our course delivers practical, actionable creativity content designed specifically for busy small business owners and entrepreneurs.
Engaging Video Lessons
Each module includes concise, engaging video content breaking down key creativity concepts and techniques with small business examples.
Immediate Application
Hands-on creativity exercises after each module help you immediately apply concepts to your specific business challenges and opportunities.
Flexible Learning Schedule
Complete the course on your schedule - modules are designed to fit into a busy entrepreneur's life with concepts you can apply right away.
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Get Notified When “Beyond Creativity” Launches
Sign up for our not-so-frequent newsletter to be the first to know when the course launches. You’ll receive an exclusive waitlist discount as well as thoughts on creativity, free resources, and maybe some well-deserved moral support.
FAQs
Who is this creativity course designed for?
This course is specifically designed for small business owners, entrepreneurs, and team leaders who want practical creativity techniques to solve business problems, generate innovative ideas, and build a more engaged team culture.
How is this different from standard brainstorming techniques?
Most businesses rely on unstructured brainstorming that often falls flat. This course goes beyond basic brainstorming to teach systematic creativity techniques, problem definition frameworks, and evaluation methods that lead to consistently better ideas and implementation.
What will I learn in this small business creativity course?
You'll learn how to overcome creative blocks, build psychological safety in your team, properly define problems, use various idea generation techniques (like Mind Mapping, SCAMPER, NGT, etc.), systematically evaluate ideas, and create a sustainable culture of creativity.
How is the course structured?
The course contains 7 core modules plus an introduction and summary module. Each module includes video lessons, practical exercises, and resources you can immediately apply to your business challenges.
Do I need to be naturally creative to benefit from this course?
Not at all! This course is built on the premise that creativity is a skill that can be systematically developed, not an innate talent. The techniques we teach provide a structure that works for anyone, regardless of how "creative" you consider yourself to be.
How much time will this course require?
The core video content is approximately 5 hours total, divided into manageable segments. The practical exercises can be integrated into your regular business activities and adapted to fit your schedule.